Pariplay and CT Interactive have expanded their existing content supply agreement, which will grant CT Interactive market access into Mexico, Romania and the Baltic region. The two companies finalized their deal during the recent ICE London tradeshow.
Under additional terms of the extended agreement, both companies will integrate CT Interactive’s suite of games onto Pariplay’s Fusion platform, which serves as a revenue management solution and as an aggregation tool.
CT Interactive CEO Lachezar Petrov said: “The partnership with Pariplay is a prerequisite for the significant growth of our market reach and brand visibility. We are happy to collaborate with Pariplay as we always strive to evolve.
“We are offering exciting products to deliver a great gaming experience. Teaming up with the leading aggregator will enable us to reach a huge new audience of players.”
Pariplay is an aggregator and content provider, and its Fusion portfolio features more than 12,000 titles. The portfolio also hosts a suite of back-office conversion and retention tools available for players.
Pragmatic Play, iSoftBet and Evolution Gaming have licensed the Fusion platform.
Pariplay Director of Partnerships commented: “Our studio partners are what make our Fusion offering so strong and joining forces with CT Interactive will see us add yet another fantastic content supplier to our roster.
“Its portfolio offers a mix of themes and mechanics that have been proven with players in over 800 online casinos around the globe, so we can be sure we have a great partner in CT Interactive.”
Pariplay was founded in 2010 and has since become a part of Aspire Global Group. It currently has offices in Malta, Israel, Bulgaria, Gibraltar and India. The company is licensed and regulated by the Gibraltar Gambling Commission, the MGA, the UKGC, the Romanian National Gambling Office, the New Jersey DGE, West Virginia Lottery and Michigan's MGBC.
