Mobile Hard Rock Sportsbook launches in Arizona
App is partnership of Navajo Gaming, Hard Rock Digital.
The Navajo Nation Gaming Enterprise (NNGE) and Hard Rock Digital on Friday marked the launch of the new Hard Rock Sportsbook mobile app in Arizona.
The two parties said the app provides fans ages 21 and over with access to bets across major sporting events, promotions and customer support.
They said the enhanced Hard Rock Sportsbook platform includes more sports to bet live, same-game parlays and new reward features.
The Hard Rock Sportsbook mobile app is available on iOS and Android devices and can be utilized by fans physically located within the state of Arizona.
Currently, mobile sports betting is not permitted on tribal lands in accordance with the Navajo Nation and Arizona State Gaming Compact, the NNGE noted.
“Arizona has a rich sports culture, and we are proud to enter the state with our great partners at Navajo Gaming,” Marlon Goldstein, Executive Managing Director and CEO for Hard Rock Digital, said in a statement. “We are excited to debut our new platform, which players of all experience levels will appreciate for its ease of use, unique features and robust gaming options. Legendary service is part of Hard Rock’s ethos, and we believe our commitment to customer support will help us stand out in this competitive market.”
Brian Parrish, Interim Chief Executive Officer for the NNGE, added: “We could not be more pleased or proud of our partnership with Hard Rock Digital. The quality and functionality of the mobile platform is outstanding, and we are anticipating great opportunities to cross-market the Navajo Nation Gaming Enterprise with a premiere gaming-hospitality operator and the world-renowned Hard Rock brand.”
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