There is a new sports league in North America and already – before the first season has begun – it has established a deal with an operator: 3ICE, the three-on-three ice hockey league, is entering a partnership with Bitcasino, the bitcoin-centric casino operator.
Among the benefits accruing from this partnership, Bitcasino will be promoted alongside 3ICE through gameday features, promotions, online video content, free-to-play games and gift certificates for viewers across Canada, a primary market of the fledgling hockey league.
As well, Bitcasino players will have the opportunity to win VIP experiences which serve to enhance the experience of the 3ICE fan. Additionally, there will be free Pick ‘Em Brackets in which fans can play for real cash and prizes.
The video content will feature 3ICE players, coaches and executives being interviewed on Bitcasino’s platform.
3ICE is a new league representing a new idea: three people a side, plus a goaltender each. Initially the league – the first game of the first season is set for June 18 in Las Vegas – will consist of six teams. Each game will be two halves of eight minutes. The nine-week season will have six games a night.
League Founder and CEO EJ Johnston commented on the prospects of the partnership: “We are truly excited to partner with Bitcasino and extend the skill, fun and flash of our game to their community of sports fans. Bitcasino is all about entertainment and fun, and is a perfect partner for us and our fans.”
Bitcoin’s Director of Casino Tauri Tiitsaar was similarly upbeat about the prospects of the partnership: “3ICE was brought to life for one reason only: to give fans like me pure excitement. This resonates very well with what we at Bitcasino have always aimed for by giving our players the most fun, fast and fair gaming experience.”
