FantasyGuru.com, Betcha create content partnership

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Deal timed to ramp-up for fantasy football season.

FantasyGuru.com, a provider of fantasy sports information and advice, on Tuesday said it has entered a co-exclusive content partnership with real money sports gaming technology platform and app Betcha.

FantasyGuru operates multiple sites, including FantasyGuru.com, EliteFantasy.com and EliteSportsData.com.

Betcha is a real money sports gaming platformthat combines the ability to win cash predicting sports outcomes with social and gaming features.

Betcha said its daily fantasy sports app, available on iOS and Android, includes simple player props enhanced by social and gamification features driving unit economics, broad fan reach and strong network effects. The company says it has 100% internally built, owned and operated technology, while its extensible tech platform can integrate third-party sports and casino content.

As part of the agreement, anyone who downloads the Betcha app can use the code “elite” to receive a deposit match of up to $100.

“This partnership is truly a win-win for customers of both FantasyGuru.com and Betcha,” Rob Brink, CEO of FantasyGuru.com, said in a statement. “We are excited to partner with Betcha to introduce these services and offerings to our customers.”

Jason Shapiro, president of Betcha, added, “We are thrilled to partner with FantasyGuru.com, EliteFantasy.com and EliteSportsData.com, which provide timely, relevant information and advice to fantasy sports players. As the fantasy football season officially begins, we look forward to bringing the services and offerings of Betcha to every single customer of FantasyGuru.com, EliteFantasy.com and EliteSportsData.com.”

For more than 25 years, FantasyGuru.com has been offering its subscribers insights and content, draft guides, lineups, news alerts, premium content, live shows, chats, podcasts and tools, including daily fantasy sports lineup optimizers and live statistical sports game viewing.

Betcha launched in 2020 and is based in New York City and Los Angeles.

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