The partnership comes weeks after Arizona Gov. Doug Ducey signed a sports betting law that allows professional sports teams to sign market access agreements with operators.
As part of the deal, Caesars will build a sportsbook and bar concept on the plaza adjacent to Chase Field, home of the Diamondbacks. Caesars will also receive exclusive sports betting and daily fantasy sports sponsorship form the Major League Baseball team.
"We have long enjoyed successful gaming operations in Arizona and are delighted to expand into sports betting alongside the Arizona Diamondbacks," said Tom Reeg, CEO of Caesars Entertainment. "Together, we have the opportunity to create new ways for baseball fans to engage with the game both in-person near the ballpark and online anywhere in Arizona. Our ability to tie those into our Caesars Rewards network will create an unbeatable experience for any sports fan."
The new sportsbook facility will include a broadcast station. The location will take over what was formerly Game 7 Grill on the Plaza at Chase Field.
"We went through a thorough process to identify the ideal partner that would bring experience and the strongest of reputations in legalized gaming," said D-backs President & CEO Derrick Hall. "Caesars is considered the cream of the crop and aligns with our philosophy when it comes to professionalism, brand presentation, and customer treatment and brings its best in class William Hill mobile sports book product and retail sports betting expertise. Equally important, we went through our strong due diligence to find the industry leader in the education and execution of responsible gaming."
Caesars is the second sports betting operator to partner with a Phoenix professional sports team. FanDuel and the Phoenix Suns last month announced an agreement that will see FanDuel build a sportsbook inside Phoenix Suns Arena, which happens to be across the street from Chase Field.
