Hasbro partners with Aristocrat, Evolution, Galaxy Gaming and Bally’s in new licensing deals

Monopoly and other popular IPs will appear in slots, live casino and table games starting 2026
Key Points
- Hasbro signs new multi-year deals with Aristocrat, Evolution, Galaxy Gaming and Bally’s
- Popular brands like Monopoly, Yahtzee and Battleship to appear across casino formats
- New games launching in January 2026 under Hasbro’s ‘Playing to Win’ strategy
Hasbro has announced a new slate of multi-year licensing deals with leading gaming companies including Aristocrat Technologies, Evolution, Galaxy Gaming and Bally’s.
The agreements aim to transform the toy and games company’s brands into casino content across land-based, online and live gaming formats.
The partnerships follow a market review aligned with Hasbro’s 2025 ‘Playing to Win’ strategy, which focuses on expanding entertainment access through bold collaborations.
New titles will begin rolling out in January 2026 and include Monopoly-branded slots and tables, as well as integrations for Yahtzee, Battleship and Hasbro Games across online and retail casino settings.
Each partner brings a distinct focus to the rollout.
Aristocrat, who secured the multi-year agreement after a highly competitive RFP process, has been selected as the exclusive global developer of the branded land-based slots. Evolution will develop online slots and live casino formats. Galaxy Gaming will deliver casino table games, and Bally’s will handle online casino integrations.
Matt Reback, President and CEO of Galaxy Gaming, stated the company is “beyond excited to bring some of the best-loved brands to table games players around the world.”
Good to know: Aristocrat and Inspired have teamed up to launch virtual sports games for the Virginia Lottery
Hasbro has licensed casino games for nearly 30 years and continues to grow its adult gaming footprint. The first phase of content will feature at least four major brand launches across verticals, with Hasbro and its partners planning additional formats for 2027 and beyond. New titles will begin rolling out in January 2026 and include Monopoly-branded slots and tables, as well as integrations for Yahtzee, Battleship and Hasbro Games across online and retail casino settings.
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