Betano named official sponsor of CONMEBOL Women’s Copa América 2025

The agreement strengthens Betano and CONMEBOL’s shared commitment to supporting women’s football across South America, as part of a broader partnership running through 2028.
Key Points
- Betano has been named Official Sponsor of the CONMEBOL Women’s Copa América 2025, set to take place in Ecuador from July 12 to August 2
- The sponsorship reinforces Betano and CONMEBOL’s commitment to the growth of women’s football across South America
- Betano will present the “MVP Betano” award to the top-performing player of each match during the tournament
Betano has been announced as the main sponsor of the CONMEBOL Copa América Femenina 2025, alongside Kaizen Gaming, which will be held in Ecuador from July 12 to August 2.
This year marks the 10th edition of the tournament, bringing together all 10 national women’s teams from South America. As part of the partnership, Betano will present the “MVP Betano” award to the top-performing player of each match.
Alejandro Domínguez, President of CONMEBOL, said: “Women’s football is gaining unprecedented momentum across South America. At CONMEBOL, we are focused on promoting the sport, encouraging young women to get involved and fall in love with our beautiful game, and creating better conditions for those who want to pursue a career in football.
“There is still much work ahead, but having partners like Betano by our side will enable us to elevate women’s football across the continent to new heights. I am confident that our collaboration for the CONMEBOL Copa América Femenina 2025 will be as successful as the one we had during the CONMEBOL Copa América 2024”.
Good to know: Betano is currently an official partner for the FIFA Club World Cup 2025 for South America
Julio Iglesias Hernando, CCO of Kaizen Gaming, commented: “We are proud to be once again collaborating with CONMEBOL for what promises to be an exciting tournament for all football fans to enjoy.
“Sponsoring CONMEBOL Copa América Femenina 2025 is very important for us, as we continue supporting the development of football globally and women’s football in particular. It is amazing to see how the competition has grown in size and strength, while showcasing the skills of some of the world’s best female footballers.”
The sponsorship is part of a long-term agreement between Betano and CONMEBOL, which began with the CONMEBOL Copa América 2024 and runs through 2028. In addition to the women’s tournament, Betano also sponsors the CONMEBOL Pre-Olympic Tournament, the CONMEBOL Copa América Futsal (men’s and women’s), and the CONMEBOL Copa América Beach Soccer.
It is also the main sponsor of Argentina’s River Plate football team.
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