Betano and Inspired Entertainment partner to launch V-Play Football in Brazil

The game will also be officially sponsored by Brasileirão Betano, Brazil’s leading professional soccer league.
Key Points
- Betano and Inspired Entertainment team up to launch V-Play Football in Brazil
- The game is customized for the Brazilian audience
- The game will feature official branding and logos from Brasileirão Betano
Kaizen Gaming-owned Betano has partnered with Inspired Entertainment to launch V-Play Football (Soccer) Brazil.
The game is tailored specifically for the Brazilian market and features hyper-realistic visuals, dynamic match action and a fully localized experience. This addition is the latest on Inspired’s virtual sports portfolio, created to capture the Brazilian soccer style.
In addition, V-Play Football Brazil has announced an official sponsorship with Brasileirão Betano, Brazil’s leading professional soccer league. The game now includes official branding, logos and visual elements from the league, looking to enhance the virtual football experience with greater realism and authenticity.
Brooks Pierce, President & CEO of Inspired, said: “We’re thrilled to partner with Kaizen Gaming to bring V-Play Football Brazil to Betano players. With the addition of Brasileirão Betano branding, we’ve taken realism to the next level. This game doesn’t just reflect the look and feel of Brazilian football – it’s now officially linked to the heart of the sport in Brazil.”
Εvangelos Dedoulis, Director of Product at Kaizen Gaming, said: “At Kaizen Gaming, we’re committed to offering best-in-class entertainment experiences. With the launch of V-Play Football Brazil, enhanced by the iconic Brasileirão Betano brand, we’re bringing our users an experience that feels closer than ever to the real game.”
Betano is a leading player in Latin America. One of its latest partnerships was with Argentinian soccer team River Plate, which secures the brand to be featured as the main shirt sponsor for the club starting this season.
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