AGA predicts 23.2 million Americans to wager on Super Bowl LV

February 2, 2021
By

Around 23.2 million Americans will bet on this year’s Super Bowl meeting between the Tampa Bay Buccaneers and Kansas City Chiefs, according to research from the American Gaming Association (AGA).

A total of $4.3bn will be bet on Sunday’s game, while a record 7.6 million Super Bowl LV bettors will bet with online sportsbooks, which would represent a 63% year-on-year increase.

In-person betting at a sportsbook meanwhile is set to fall 61% from 2020, with 1.4 million Americans expected to bet in-person this time around. The decline comes amid closures of sportsbooks across the country.

The figures come from a survey conducted by Morning Consult, which argues that betting patterns for this year’s event will shift dramatically due to the COVID-19 pandemic.

Since the 2020 event, 36 million more American adults are now permitted to bet in legal markets in their home state, with seven new states going live in that time; Colorado, Illinois, Michigan, Montana, Tennessee, Virginia, and Washington, DC.

“This year's Super Bowl is expected to generate the largest single-event legal handle in American sports betting history,” said AGA president and CEO Bill Miller. “With a robust legal market, Americans are abandoning illegal bookies and taking their action into the regulated marketplace in record numbers.”

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