SCCG and Instalock Network partner to improve esports betting engagement
SCCG will support Instalock Network in identifying high-value partnerships, refining its market strategy across multiple jurisdictions and assisting in capital-raising efforts.
Key Points
- The collaboration is said to focus on accelerating business development and go-to-market strategy to expand Instalock Network’s influence in the esports betting sector
- Instalock Network aggregates insights from statistics and several sportsbooks within esports to foster an interactive community for its players
SCCG Management (SCCG) has entered into a strategic partnership with Instalock Network that will focus on accelerating business development, go-to-market strategy and capital-raising efforts to expand Instalock Network’s influence in the esports betting sector.
“Esports betting is not just about placing wagers, it’s about community, engagement and shared insights. Instalock is redefining how esports bettors interact by creating a hub where data, predictions and social conversations all come together in one place,” SCCG Founder and CEO Stephen Crystal said.
“We’re excited to support their expansion and help build the ultimate destination for esports betting enthusiasts.”
SCCG is set to support Instalock Network in identifying high-value partnerships, refining its market strategy across multiple jurisdictions and assisting in capital-raising efforts to further develop and scale its platform.
Good to know: SCCG partnered with Probility AI on February 20 to begin integrating the technology company’s solutions into the sports and gaming ecosystems
“In 2022, I realized esports betting had tons of potential and growth ahead, but it was hindered by an extremely high barrier to entry due to lack of accessible general information and data. Where to bet, how to bet, when are the major matches taking place, what are community members betting on, what are the experts saying are just some of the questions I wanted to solve in one place with Instalock Network,” Instalock Network Founder Sabah Banse said.
“I’m happy to be a part of this partnership with a SCCG Management team that knows both the betting space and esports space at a high level and look forward to accelerating from this point forward.”
SCCG will play a crucial role in expanding Instalock’s reach, while also driving user adoption for the daily esports betting tool.
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