![](https://gamingamerica.com/img/content/GamePlatform.jpg)
Key points:
- Multilot Corporation is rebranding as Xtendgame
- This year’s ICE conference will be in Barcelona from January 20 to January 22
SCCG Management has formed a joint venture with Multilot Corporation, which will rebrand as Xtendgame this month.
As part of the partnership, the two will debut the Xtendgame platform, along with its flagship Xtendplay and Xtendai technologies. The launch is scheduled for this year’s ICE Barcelona conference, which will kick off January 20 and run until January 22.
SCCG said in a statement, “This partnership leverages SCCG Management’s extensive expertise in gaming consultancy and market expansion, ensuring Xtendgame reaches a global audience. With over 30 years of experience driving innovation in the gaming industry, SCCG will support Xtendgame’s rollout across key markets, offering its network of partners, operators and industry leaders access to this revolutionary platform.”
SCCG Management Founder and CEO Stephen Crystal added, “SCCG Management is thrilled to partner with Xtendgame as they build for the future of technology-driven gaming engagement and analytics.
“This platform is a game-changer, combining the power of near real-time analytics and engagement to address the evolving needs of operators and players alike.”
Xtendgame CEO Jim Berger described the debut as a “bold step forward’ and said the company is eager to bring its technology to markets around the world.
He further commented, “The launch of Xtendgame represents a bold step forward for gaming operators seeking a complete, end-to-end platform that is compliant, secure and designed to meet the challenges of today’s dynamic customer landscape.
“Through our partnership with SCCG Management, we are uniquely positioned to deliver the core infrastructure necessary to support near real-time insights and engagement tools to global markets.”