Key points:
- This is GiG’s first Latin American market launch with LuckyDays
- The duo has a long history of collaboration
GiG Software has teamed up with long-standing partner LuckyDays to bring its iGaming technology to the regulated market in Mexico.
This is the company’s first time entering the Latin American market and its fourth market debut in collaboration with LuckyDays.
Company CEO Richard Carter commented, "We are actively expanding our addressable market by strategically entering regulated regions, with this being our first venture into Mexico. This agreement represents a combination of a high-growth market and our established, successful partnership with LuckyDays.
“Together, we have the ideal elements to enhance our partner's operations through cutting-edge, next-generation technology and our extensive experience in navigating evolving regulatory landscapes. This demonstrates our ongoing commitment to fostering growth opportunities for our partners and powering their continued success."
Good to know: GiG is based in Malta and was founded in 2012
The iGaming technology company offers its operators services, solutions and products, as well as sportsbooks and various media.
A spokesperson at LuckyDays noted that the company is eager extend its reach in Mexico and said, "We are extremely pleased to enter the Mexican market with the robust support and expertise of GiG, confident that their platform will deliver the same high standards of performance and reliability that we have experienced in Ontario, Sweden and other key regions. GiG's proven solutions empower us to launch and scale effectively in this new market, aligning with our vision for sustained growth and exceptional player experiences.
“We look forward to a successful expansion in Mexico and beyond, bringing our high-quality offerings to a broader audience with GiG as a trusted partner."