Downstream Casino Resort chooses Passport Technology’s loyalty platform
Lush loyalty platform looks to drive player acquisition, player engagement, player retention and tier progression.
Downstream Casino Resort, owned and operated by the Quapaw Nation in Oklahoma, has selected Passport Technology’s Lush loyalty and rewards platform along with Mira player enrollment kiosks.
The Lush loyalty platform provides tools for casino operators to effectively drive player acquisition, player engagement, player retention and tier progression through gamification, customizable player promotions and dynamic offers.
“The flexibility and customization offered by the Lush platform were major attractions for our organization. Our marketing team is eager to harness these features to boost enrollments, enhance loyalty and drive engagement,” Downstream Casino Resort VP of Marketing Lacy Applegate said.
Operators can customize an unlimited number of branding, marketing, promotion and gifting options through Lush’s secure web application.
Downstream’s Q Club members can benefit from patron self-service features, dynamic games library, comprehensive hotel offers, virtual drawings and enrollment and reprint through Lush and Mira.
“I am a huge fan of the Quapaw Nation and the substantive growth, job creation and development they’ve realized over the past 16-plus years to the Oklahoma, Missouri and Kansas tri-state area,” Passport Technology CEO Diallo Gordon said.
“We are thankful for the opportunity to be a part of their growth and are blessed they are a part of our loyalty family.”
Passport Technology’s product portfolio includes redemption kiosks, quasi-cash, check warranty, ATM, digital payments, as well as cash and cashless integrations.
“Downstream is a huge account for us and part of our growth story in Oklahoma,” Passport Technology VP of Sales and Marketing Alyssa Beaver said.
“We love the Downstream approach to loyalty and engagement and are looking forward to a long, prosperous relationship built on service.”
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