Rithmm recruits former Pinnacle CEO Paris Smith as an advisor
Smith left her executive position with the sportsbook in 2023 and has somewhat of a chequered past.
MIT-originated predictive analytics sports betting application Rithmm has welcomed former Pinnacle CEO Paris Smith as a company advisor.
Rithmm said Smith’s addition to the team “further cements the company’s position as the best-in-class projection technology making personalized predictive sports betting models and advanced data accessible to all types of sports bettors to drive confident betting decisions.”
Last year, Smith stepped down from her CEO role with Pinnacle. Since leaving the sportsbook, she has invested in and advised up-and-coming sports betting technologies.
Rithmm Co-Founder and CEO Megan Lanham expressed the company’s excitement to bring Smith on as its newest advisor.
She commented, “We are thrilled to welcome Paris Smith as an advisor to Rithmm. Paris’s unparalleled expertise and visionary leadership in the sports betting industry honed over her years at Pinnacle Sportsbook, will be invaluable as we continue to innovate and grow. Her strategic insights and deep understanding of the market align perfectly with our mission to empower bettors through cutting-edge predictive analytics.
“We look forward to her contributions in shaping the future of Rithmm and delivering even greater value to our users.”
Smith explained her motivation for teaming up with Rithmm and said she looks forward to joining the group as an advisor.
She said in closing, “What Rithmm is doing is unlike anything else in the market and I was drawn to their unique value proposition as a tool for both novice and sharp bettors alike.
“I’m excited to lend my expertise, experience, and network to their team as they prepare for a big football season.”
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