Strat Hotel will let one person be a human ball drop on NYE

December 18, 2020

In lieu of fireworks, casinos on The Strip look for innovative ways to attract business.

The Strat Hotel and Casino is holding a sweepstakes to find someone to serve as a human ball drop on New Year’s Eve to mimic celebrations in New York City.

The Las Vegas Convention and Visitors Authority has added the traditional New Year’s Eve fireworks show on The Strip to the long list of events that have been canceled due to the coronavirus pandemic, leaving casinos to get creative to drum up alternatives.

One of those is The Strat’s “Midnight Mirror Ball” contest. The casino will select one winner to leap from its SkyJump attraction at the stroke of midnight on 31 December.

SkyJump Powered by MTN DEW is described as an open-air, controlled descent from 855 feet above the Las Vegas Strip. The attraction holds a Guinness World Record as the highest commercial decelerator descent facility.

SkyJump usually is closed on New Year’s Eve as fireworks are shot off the top of the Strat’s tower, but it will be open and operating this year, along with the other thrill rides.

The winner and three guests will receive several prizes, including unlimited thrill rides wristbands, an invitation for four to a private party in the SkyPod tower that will include complimentary cocktails, a selection of hors d’oeuvres, hats and noisemakers. Also included are two complimentary rooms for a one-night stay on 31 December at The Strat Hotel, one bottle of Dom Perignon to toast the New Year after leaping from the tower, and one digital video of the SkyJump experience.

Would-be participants may enter to win on The Strat’s Instagram page. One winner will be announced on 23 December.  


Product Spotlight


CasinoTrac is reducing handpay downtime by nearly 90% with SlotSUITE's Self-Pay & W-2 G printing at the slot machine.

Michael Hershman - Dispelling casino 'myths:' New York needs to lose fear of the unknown

Michael Hershman, CEO of the Soloviev Group, joins Tim Poole on the Huddle to put forward his case that the Freedom Plaza is the way to go for one of New York's casino licences. He fields a variety of questions - not shying away from any of them - on why 'myths' about casinos and a fear of the unknown should be dispelled, as well as acknowledging the strength of rival bids and discussing opposition to the project.

Christian Smith - Slot machines a "beautiful intersection of psychology and mathematics"

Bluberi's Christian Smith speaks to Gaming America in an enlightening Huddle. Topics include: the 'Australification' of US gambling, the blending of psychology and mathematics, and the rising trend of three-pot fillers.

As the Tribal gaming sector congregates once more in the Golden State, is it too cliché of me to suggest we are heading for a golden era of Tribal gaming? With the industry set to meet at the Indian Gaming Association t...

From The Top: Will youth be served by Sports Betting?
Two recent interviews in our Huddle podcast revealed to Las Vegas correspondent Brian Joseph just how young sports betting entrepreneurs are becoming.
The Global Gaming Awards: Rewarding Excellence
The 10th edition of the Global Gaming Awards took place in Las Vegas last year. Gaming America looks back... and ahead to this year's.
Preview: Indian Gaming Tradeshow & Convention
Gaming America looks ahead to the 2024 Indian Gaming Tradeshow & Convention and what attendees can expect when they arrive at the Anaheim Convention Centre.
888 and the US Market: A cautionary tale
Gaming America explores the risk of resting on your laurels and the challenge of remaining relevant in a rapidly expanding market.