the*gamehers and Thunderpick announce partnership extension into 2025
The collaboration aims to empower the gaming community, specifically focusing on women and femme-led esports organizations and players.
the*gamehers, a female-focused community gaming platform, has announced a new extension to its existing partnership with Thunderpick, an esports betting operator.
Within the agreement, the two companies will create a 12-month campaign that features a content series highlighting women in gaming through brand features, ambassador Twitch streams, exclusive ambassador content and a biannual tournament that includes behind-the-scenes footage from the ambassador team.
“This partnership is the perfect way to promote women’s empowerment in esports and the overall gaming community, and we are excited to have the opportunity to partner with a company that has similar goals for women’s inclusion in gaming,” the*gamehers President Allie Young said.
The collaboration between the companies aims to empower the gaming community, specifically focusing on women and femme-led esports organizations and players.
“Thunderpick is committed to fostering diversity and inclusion within the esports community. Our extended partnership with the*gamehers underscores our dedication to empowering women gamers and supporting femme-led esports organizations,” Thunderpick Head of Strategy Kelly Sanders said.
“We believe that in collaboration with the*gamehers we can not only better highlight the incredible talent of women in gaming but also inspire the next generation of gamers to pursue their passions without boundaries.”
Thunderpick and the*gamehers recently hosted the femme-focused CS2 Wildcard Tournament in May of 2024 in Atlanta. The companies stated more details will be unveiled as the partnership develops.
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