The Texas Lottery and Texas Motor Speedway have once again partnered to deliver a new game to scratch ticket fans. The duo has launched Lucky 7s, a new $5 game that gives players an opportunity to win a $100,000 top prize.
Those with non-winning tickets are eligible to win exclusive Texas Motor Speedway prizes. The speedway will offer players a chance to win an Ultimate Driving Experience as part of the “second chance drawings.”
Both companies have collaborated on projects for the past nine years. The Texas Lottery said it considers the Texas Motor Speedway a valuable partner.
Texas Lottery Deputy Executive Director Ryan Mindell said, “Texas Motor Speedway has been a valuable partner of the Texas Lottery since 2015 and we’re excited to collaborate with them on the new Lucky 7s scratch ticket game and promotional second-chance drawings.
“In addition to the great cash prizes available in the game, Lucky 7s offers opportunities to win unique Texas Motor Speedway merchandise prize packs and experiential prizes that cannot be obtained in any other way. We think Texas Lottery players and racing fans will love the excitement of our continued partnership and these exclusive prizes.”
Texas Motor Speedway EVP & General Manager Mark Faber briefly discussed the group’s ongoing relationship with the Texas Lottery and expressed his excitement for the new release.
He commented, “The nine-year collaboration between Texas Motor Speedway and the Texas Lottery is a testament to the power of partnership making a positive impact on the community while providing great entertainment to fans.
“The new Lucky 7 scratch ticket game is a fun and thrilling way to promote our decade of partnership to both Texas Motor Speedway race fans and Texas Lottery players.”