{"id":7719,"date":"2023-05-16T00:00:00","date_gmt":"2023-05-16T07:00:00","guid":{"rendered":"https:\/\/weisetech.dev\/gamingamerica-redesign-dev\/es\/news\/7719\/optx-implementa-su-tecnologia-en-graton-resort-casino\/"},"modified":"2026-01-06T04:34:50","modified_gmt":"2026-01-06T12:34:50","slug":"optx-implementa-su-tecnologa-en-graton-resort-casino","status":"publish","type":"news","link":"https:\/\/gamingamerica.com\/es\/news\/7719\/optx-implementa-su-tecnologa-en-graton-resort-casino","title":{"rendered":"OPTX implementa su tecnolog\u00eda en Graton Resort &#038; Casino"},"content":{"rendered":"<div class=\"standfirst_content\">                             El vicepresidente y subdirector general de Graton considera que la oportunidad de utilizar el software \u00abde \u00e9lite\u00bb es un \u00absue\u00f1o hecho realidad\u00bb.                        <\/div>\n<p>                         El Graton Resort &amp; Casino de Rohnert Park, California, trabajar\u00e1 con OPTX para su conjunto de soluciones tecnol\u00f3gicas y de gesti\u00f3n de casinos. OPTX incluye herramientas de desarrollo de jugadores, conexi\u00f3n con jugadores, marketing, m\u00e1quinas tragamonedas e inteligencia artificial que sustituir\u00e1n a la tecnolog\u00eda actual de Graton.<\/p>\n<p> La codirectora ejecutiva de OPTX, Brooke Fiumara, dijo: \u00abEl equipo de Graton busc\u00f3 OPTX para proporcionar una herramienta que se utilizar\u00eda en todos los departamentos a fin de crear una fuente \u00fanica de datos y funciones operativas para varios sistemas dispares dentro de la propiedad.<\/p>\n<p> \u00abLa actualizaci\u00f3n a OPTX proporciona al equipo de Graton una aplicaci\u00f3n intuitiva y f\u00e1cil de usar para la toma de decisiones basada en datos que repercute directamente en la experiencia de los hu\u00e9spedes. Desde campa\u00f1as de marketing basadas en inteligencia artificial hasta la colocaci\u00f3n estrat\u00e9gica de m\u00e1quinas en el suelo, OPTX les ayudar\u00e1 a optimizar las \u00e1reas m\u00e1s importantes de su negocio. \u00ab<\/p>\n<p> El sistema de gesti\u00f3n de OPTX tambi\u00e9n fue seleccionado recientemente en marzo por Muckleshoot Casino, ubicado en Auburn, Washington.<\/p>\n<p> Brian Green, vicepresidente y gerente general adjunto de Graton, coment\u00f3: \u00abEl sue\u00f1o de todo operador de casino es crear la mejor experiencia de cliente posible y, al mismo tiempo, optimizar los resultados finales. El equipo de Graton espera poder utilizar el software de \u00e9lite de OPTX. \u00ab<\/p>\n<p> OPTX proporciona informaci\u00f3n \u00fanica y en tiempo real para los operadores de casinos a trav\u00e9s de aplicaciones m\u00f3viles o de escritorio. Los datos del sistema tienen como objetivo garantizar que \u00abno se pierda ning\u00fan jugador que pueda actuar\u00bb y, al mismo tiempo, permitir que el personal del casino dedique m\u00e1s tiempo a la estrategia, el servicio de atenci\u00f3n al cliente y la experiencia que a la recopilaci\u00f3n de datos.<\/p>\n<p> En la edici\u00f3n de mayo\/junio de Gambling Insider, el vicepresidente de ciencia de datos de OPTX, Steve Bright, analiza con m\u00e1s detalle el uso de la IA en la industria del juego.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>El vicepresidente y subdirector general de Graton considera que la oportunidad de utilizar el software \u00abde \u00e9lite\u00bb es un \u00absue\u00f1o hecho realidad\u00bb. El Graton Resort &amp; Casino de Rohnert Park, California, trabajar\u00e1 con OPTX para su conjunto de soluciones tecnol\u00f3gicas y de gesti\u00f3n de casinos. OPTX incluye herramientas de desarrollo de jugadores, conexi\u00f3n con jugadores, [&hellip;]<\/p>\n","protected":false},"author":27,"featured_media":16174,"template":"","news_category":[3,10,16,8],"news_state":[44],"news_country":[],"class_list":["post-7719","news","type-news","status-publish","has-post-thumbnail","hentry","news_category-casino","news_category-land-based","news_category-partnerships","news_category-technology","news_state-california"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.4 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>OPTX implementa su tecnolog\u00eda en Graton Resort &amp; Casino<\/title>\n<meta name=\"description\" content=\"Graton&#039;s VP and Assistant GM calls the opportunity to use the \u2018elite&#039; software a \u2018dream come true.&#039;\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/gamingamerica.com\/es\/news\/7719\/optx-implementa-su-tecnologa-en-graton-resort-casino\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"OPTX implementa su tecnolog\u00eda en Graton Resort &amp; 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